Copywriting prompts

Writes a short, problem-aware ad using the problem-agitate-solution framework with one concrete proof point you supply.

Act as a direct-response copywriter. Write ad copy for [offer] to [audience] using the PAS framework. Open on the specific problem in my customer's own words, agitate the cost of leaving it unsolved, then present [offer] as the solution with one concrete proof point I give you: [proof]. Keep it under 120 words, problem-aware reader, no hype adjectives.

Drafts the opening of a long-form sales page for cold traffic following the attention-interest-desire-action arc.

Write the opening of a long-form sales page for [offer] to cold traffic using AIDA. Attention: a headline that names the desire or fear, no clickbait. Interest: two lines on why this is different. Desire: paint the after-state concretely. Action: one clear CTA. Here's my offer and audience: [paste]. Don't fabricate benefits I didn't give you.

Writes a tight transformation email using the before-after-bridge framework with a matching subject line.

Write email copy for [offer] using the Before-After-Bridge framework. Before: where my customer is stuck now, in their words. After: the specific result they want. Bridge: how [offer] gets them there. Audience and offer details: [paste]. Keep it to 150 words, one CTA, and a subject line that matches the Before.

Produces a section-by-section long sales page outline using the PASTOR framework so you can write into a proven structure.

Draft a long sales page outline for [offer] using the PASTOR framework (problem, amplify, story, transformation, offer, response). Give me the section-by-section beats with a one-line note on what each must accomplish, so I can write the copy into a proven structure. My offer, audience, and the real customer story I can use: [paste].

Generates 15 mixed-angle headline options for an offer and flags the three worth testing first.

Act as a copywriter. Write 15 headline options for [offer] aimed at [audience]. Mix the angles: benefit-led, problem-led, curiosity, specific-number, and objection-led. Keep every one honest and specific to my offer, no vague hype like 'unlock your potential', and flag the three you'd test first and why.

Rewrites an underperforming headline 10 ways, each with a note on the lever pulled so you learn the pattern.

Here's my current headline: [paste]. It's underperforming. Give me 10 sharper rewrites that keep the same promise but make it more specific, more concrete, or more clearly aimed at [audience]. For each, tell me in a few words what lever you pulled, so I can learn the pattern, not just copy the line.

Writes 10 varied opening hooks for a post or ad in your voice, each earning the next line without clickbait.

Write 10 scroll-stopping first lines (hooks) for a [platform] post or ad about [topic] to [audience]. Each should earn the next line without clickbait or a fake promise. Range from a bold claim to a specific question to a surprising number, and keep them in my voice: [paste sample].

Generates 8 email subject-line and preview-text pairs across varied approaches with A/B test suggestions.

Give me 8 subject-line and preview-text pairs for an email about [offer] to [audience]. Vary the approach: curiosity, benefit, urgency, and plain-spoken. No spammy caps or fake 're:' tricks. Note which two you'd A/B test against each other and what each one is testing.

Drafts a complete AIDA landing page with all sections and marked placeholders for real proof points.

Draft a full landing page for [offer] to [audience] using AIDA. Sections: hero (headline, subhead, CTA), the problem, the solution and how it works, benefits tied to my customer's real goals, objection handling, social proof placeholders where I'll paste real testimonials, and a closing CTA. Offer details and voice sample: [paste]. Mark every place I need to add a real proof point.

Writes a concrete, outcome-focused how-it-works section in three or four steps from what actually happens on purchase.

Write the 'how it works' section for [offer] in three or four steps. Make each step concrete and outcome-focused, not feature-focused, so the reader can picture using it. Here's what actually happens when someone buys: [paste]. Keep it skimmable and in my voice, and don't add steps that aren't in what I gave you.

Translates a feature list into specific benefits and deeper outcomes using the 'so what' test.

I need a benefits section that doesn't read like a feature list. Here are my product's features: [paste]. For each, translate it into the specific benefit and the deeper outcome my customer actually wants, using the 'so what' test. Write it as short punchy lines, and cut any benefit I can't back with something real.

Critiques a landing page draft as a conversion copywriter and returns a prioritised list of fixes.

Here's my landing page draft: [paste]. Act as a conversion copywriter and critique it: where does it lose the reader, where's the argument weak, where am I talking about myself instead of the customer, and where's the CTA unclear? Give me a prioritised list of fixes, most impactful first, not a full rewrite.

Writes five Meta ad variations across different angles, each with a scroll-stopping line and clear CTA.

Write 5 Meta ad variations for [offer] to [audience]. Each needs a scroll-stopping first line, a short body that names one real benefit, and a clear CTA. Vary the angle across the five (problem, desire, objection, social proof, curiosity). Keep them honest and specific, no 'game-changing' or 'revolutionary', and note the angle for each.

Writes three Google search ad sets to character limits, matched to search intent for a target keyword.

Write 3 Google search ad sets for the keyword [keyword], each with 3 headlines (30 characters max) and 2 descriptions (90 characters max). Match the intent behind the search, lead with the benefit, and include the offer and a CTA. Here's my offer: [paste]. Stay within the character limits exactly.

Writes a credible LinkedIn ad for a B2B offer that leads with the business problem and one CTA.

Write a LinkedIn ad for [B2B offer] to [job title / industry]. Professional but not stiff, lead with the business problem they'd recognise, name the outcome, and keep it credible with no hype. One CTA. My offer and who it's for: [paste].

Writes four retargeting ads, each handling one likely hesitation from visitors who did not buy.

Write 4 retargeting ad variations for people who visited my [page] but didn't buy [offer]. Assume they already know the product, so handle the likely reason they hesitated: price, timing, trust, or fit. One objection per ad, addressed honestly, with a nudge to come back. Details: [paste].

Drafts a four-email welcome sequence mapping the arc from value to pitch, each with subject line and goal.

Draft a 4-email welcome sequence for new subscribers who signed up for [lead magnet] and are a fit for [offer]. Map the arc: deliver value, build trust, introduce the offer, and make the pitch. For each email give me a subject line, the goal, and a short draft in my voice: [paste]. One clear CTA per email, and no fake urgency.

Drafts a five-email launch sequence tied to real open and close dates, each with subject line and draft.

Write a 5-email launch sequence for [offer] opening [date] and closing [date]. Cover the arc: announce, benefits and proof, objection handling, social proof, and last chance. Give each a subject line and a draft. Here's the offer, the audience, and the real deadline: [paste]. Keep the urgency honest and tied to the real close date.

Writes a three-email cart-abandonment sequence that reminds, handles the top objection, and nudges without inventing discounts.

Write a 3-email cart-abandonment sequence for [product]. Email one: a helpful reminder. Email two: handle the top objection [objection] and add one real proof point. Email three: a final nudge. Keep them short, human, and low-pressure, in my voice: [paste]. Don't invent a discount I didn't offer.

Writes a warm re-engagement email for inactive subscribers that ends with a simple stay-or-leave choice.

Write a re-engagement email to subscribers who haven't opened in [time]. Acknowledge the silence honestly, remind them what they signed up for, give one reason to stay, and make it easy to leave. Warm, not needy, in my voice: [paste]. End with a simple choice, not a guilt trip.

Generates five subject-line variations and three opening lines to test against one existing sales email.

Take this one sales email: [paste] and give me 5 subject-line variations and 3 different opening lines to test. Keep the promise consistent with the body so nothing is bait, and tell me what each variation is testing (curiosity vs benefit vs specificity) so the test actually teaches me something.

Writes a product description from real features and specs, in your brand voice, using only the details you supply.

Write a product description for [product] for [audience]. Here are the real features, materials, and specs: [paste]. Lead with the main benefit, weave the specs in as reasons to believe, and match the tone to my brand: [voice sample]. Keep it to [length], and use only the details I gave you, no invented features or claims.

Adapts a working description template to a new product's real specifics so a set stays consistent at scale.

I have [number] products in the same category that need descriptions. Here's the template that worked for one: [paste], and here are the details for the next product: [paste]. Write its description in the same structure and voice, adapted to its real specifics, so the set stays consistent without sounding copy-pasted.

Writes honest comparison or bundle page copy that makes trade-offs clear and guides the best fit per buyer.

Write the copy for a product comparison or bundle page: [paste the products and real differences]. Help the buyer choose by making the trade-offs clear and honest, guide the likely best fit for each type of buyer, and write a short line for each option. Don't oversell the premium one; make the choice feel fair.

Generates eight one-sentence value propositions and flags the two hardest for a competitor to copy.

Help me sharpen my value proposition for [offer] to [audience]. What we do differently: [paste]. Give me 8 one-sentence value propositions, each making the specific benefit and the point of difference clear in plain language. Avoid category cliches, and flag the two that are most specific and hardest for a competitor to copy.

Helps phrase a USP competitors cannot claim and warns when a supposed differentiator is table stakes.

I'm struggling to articulate my USP because my competitors say similar things: [paste what they say]. Here's what's actually true and different about my offer: [paste]. Help me find and phrase the angle competitors can't claim, and warn me if what I think is a differentiator is actually table stakes.

Generates twelve taglines from literal to creative and flags the clearest three and the most distinctive.

Write 12 tagline options for [brand/offer] that capture [the core promise] for [audience]. Range from clear and literal to a little more creative, keep them short and memorable, and don't sacrifice clarity for a clever pun. Note which three are the clearest and which one is the most distinctive.

Analyses sample paragraphs and writes a reusable voice guide you can paste into future prompts.

Here are three paragraphs I've written in my brand voice: [paste]. Analyse the voice: sentence length, tone, vocabulary, rhythm, and the habits that make it distinctive. Then write me a short voice guide I can paste into future prompts so any draft comes back sounding like this, not like generic AI copy.

Cuts filler, hedging, and unearned hype from existing copy while keeping the meaning and voice.

Tighten this copy without losing the meaning or the voice: [paste]. Cut the filler, the hedging, and any hype adjective that isn't earning its place, and make the sentences punchier. Show me the tightened version, then a one-line note on the biggest thing that was slowing it down.

Adds rhythm, vivid detail, and stronger verbs to flat copy without adding hype or false claims.

This copy is flat: [paste]. Punch it up without adding hype or false claims. Add rhythm with sentence-length variation, make the concrete details more vivid, and strengthen the verbs. Keep every factual claim exactly as true as it is now, and don't invent specifics to make it sound better.

Rewrites the same copy in plain, warm, and bold tones with identical claims so you test tone not message.

Rewrite this piece of copy in three distinct tones for the same audience: [paste]. Version one plain and direct, version two warmer and more conversational, version three bolder and more confident. Keep the offer and the claims identical across all three so I'm testing tone, not message.

Lists the top six buyer objections by frequency and writes an honest copy paragraph and placement for each.

List the top 6 objections a [audience] buyer would have about [offer], ranked by how often they'd stop the sale. For each, write one honest paragraph of copy that addresses it without being defensive, and tell me where on the page or in the sequence it should go. Here's the offer: [paste].

Writes an FAQ section that turns hard questions into honest answers that move the reader toward yes.

Write a FAQ section for [offer] that does real objection-handling work, not filler. Turn the hard questions (price, time, fit, what if it doesn't work) into honest answers that move the reader toward yes. Real details and my refund or guarantee terms: [paste]. Don't promise anything I didn't state.

Generates ten CTA button and line variations matched to the reader's state of mind, with two to test first.

Give me 10 CTA button and line variations for [offer] beyond 'Buy now' and 'Sign up'. Match the CTA to the reader's state of mind at that point in the page, make the value or the next step clear, and note which two you'd test first. Keep them honest about what happens on click.